Load from the feed
Start every listing from the dealer inventory, not from a blank form.
The OBBauto Dealer Platform
Your Inventory Is Talking. Your Sales Team Should Be Listening.
OBBauto keeps your inventory working after it is loaded. Vehicles move to Facebook Marketplace, come down when sold, appear in custom sales profiles, feed useful articles and reviews, and stay visible to Signal.
Your dealer site stays the source of truth.
Marketplace
Stop rebuilding listings. Start selling cars.
Eligible inventory loads from your feed into Marketplace so the team is not retyping every vehicle. Listings are prepared with AI-supported copy and ready-to-post images, staged to Facebook Marketplace, tracked by status and taken down when the unit sells.
Prepare and stage
Copy and images are ready to drop into Facebook Marketplace in a few moves.
Keep it current
Sold units come down, so shoppers and salespeople are not working from stale ads.
One connected dealer platform
Every vehicle. Every salesperson. Every signal.
Inventory is only the beginning. OBBauto connects distribution, buyer education, personal selling and dealership intelligence from one dealer-owned source, so the team spends its time selling instead of chasing disconnected tools.
Inventory and Marketplace
Load, stage, manage and remove listings as inventory changes.
Sales profiles
Every team member gets a custom profile with their own inventory view and a direct path to shoppers.
Reviews
Review content builds confidence in your people before the buyer arrives.
Content engines
Useful articles and buying guides that keep working in Google and AI search long after the listing.
Signal
Discovery, vehicle views, return visits and sales connected over time.
Your team, amplified
Turn every salesperson into a destination.
Each team member gets a custom sales profile with their own inventory and review content. Shoppers get a real person to trust. Salespeople get a digital presence that keeps working when they are off the floor.
Marketplace activity can feed back into those profiles, or into an As Seen on Facebook Marketplace area on the dealer site.
Signal
Know what is moving. Know what is dead. Know what is next.
Most reporting stops at clicks and form fills. Signal looks across articles, visits, vehicle views, repeat research and sales, including the buyers who never fill out a form.
See what is getting attention
Which vehicles draw views and repeat interest, and which are sitting still.
Follow the trail over months
How buyers find you, what they research and which vehicles they come back to.
Spot what may sell next
Patterns in engagement and sales help guide merchandising and follow-up.
On the lot
When a shopper walks in, do not start blind.
A lot-level report shows which vehicles have activity and how much, so managers can brief the team on what is heating up before the next customer arrives.
Less guessing on the lot. Better conversations at the desk.
Go deeper
See how the pieces fit.
The dealership, connected
More selling. Less busywork.
See how Marketplace, sales profiles, content engines and Signal fit together around your dealer site.