The writer talks about how business is loosing out on brand awareness not to mention SEO visibility - all the hallmarks that our platform delivers except we deliver the 'easy button' to attract visibility back to a client's web property.
If you are building your brand - why not use social to help promote your brand while enhancing search vusibility or SEO!
The article starts out with; "We all know that social media is getting bigger and bigger with every passing day, and more brands are engaging in social media every hour, but what about those brands that are still hesitant to get in the game? What do you say to them?"; and goes on to show why brands are loosing out.
Great job Cory. You can read the article here. http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=159003#comments
Looking forward to other articles in this space.
Todays Internet is very much that way as well. We become comfortable in the things that work for us. When something new comes along it may take a while to adopt but then everyone starts using it. If the service disappears there are questions but eventually something comes along to fill the void. Hopefully Craigslist will sort out their problems and come back again. I've gotten used to its interface and don't want to learn another.
With only 77 being build, at just over 1 million British Sterling this work of art will turn head globally. Watch the video and listen to the sound of this beast. Truly amazing.
Listen to the sound
As just about everyone is looking for ways to keep up with the current social media revolution while doing more things with less available time.
This latest article supports the theory that content is important on any web property along with visibility provided by links back from high traffic sites – social media properties.
“Social media can be used for more than branding, customer service, PR, and retention. It can also be used to support your rankings in the SERPs.” http://searchenginewatch.com/3641679
What jumped out at me was the following.
“Small, medium and large companies want to know how they can streamline, automate, budget, and measure social media and social marketing.”
Then the follow on comment:
“How can it move from a series of handcrafted singular projects to a more consistent, more repeatable, more predictable undertaking?”
“Many agencies that initially dismissed digital as a peripheral activity are now bent on not making the same mistake again with social.”
Finally stating some powerful statements and the very principles that the OneBigBriadcast platform has been developed upon:
- “Start thinking about ongoing engagement. Audiences can no longer be turned on and off on demand.”
- “The long-predicted new marketing paradigm is finally here. Marketers need to start thinking, behaving and organizing themselves as content producers who treat engage consumers as audiences, instead of fully outsourcing this function to external publishers. Content is still king, after all.”
Pretty soon the leaves will be falling
Gary has been a great supported of WebStager and OneBigBroadcast.
Slumping consumer confidence and disappointing earnings results from a number of major companies in the U.S. weighed on stocks Friday, with markets around the globe ending the week in negative territory.
As the close of trading approached, Canada’s benchmark S&P/TSX composite index was down 182. 47 points, or 1.55 per cent to 11,559.30, wiping out the week’s gains as commodity prices fell and financials lost ground.
The dollar was down 1.4 cents to 94.86 cents US in late-afternoon trading.
On the New York Mercantile Exchange, oil fell 61 cents to close the week at $76.01 US a barrel. Gold prices dropped steeply on Friday, closing at $1,188.20 US an ounce, down $20.10.
The drop in Toronto came despite news that Canada’s leading economic indicator rose more than expected in June, led by the manufacturing sector. Statistics Canada said Friday the composite leading index increased by one point, while analysts had forecast a gain of 0.7 per cent.