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Mobile Marketing To A Vancouver Audience

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(Posted on Sep 21, 2013 at 11:01AM by Lee Byard)

vancouver seo companyThe age of digital marketing in Vancouver has begun - and it’s taking place on smartphones. 

Local searches once dominated engines. Consumers would seek BC services, relying on SEO Vancouver strategies (like niche directories, social media integration and relevant content) to generate a list of nearby vendors. 

Those vendors are no longer linked only to computers, however. Instead users can find them on their phones - and they are.

A recent survey by xAd (an affiliate of Nielsen) revealed that 61% of all smartphone owners conduct local searches, and 8% of those same users conduct them every day. This translates into high traffic and higher sales, with merchants able to attract consumers to their sites.

Redefining those sites for the BC area is essential, therefore. Vendors must rely on social media companies in Vancouver (like One Big Broadcast) to fully integrate their pages into the mobile market - creating phone-friendly content, downloadable apps and more.

Contact One Big Broadcast to learn about smartphone marketing strategies.

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