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OneBigBroadcast has added new image display features to its all in one dashboard to give companies added value from its team blogging / social content marketing / social media integration efforts. As more and more companies focus on quality media delivery as part of their digital MEDIA strategy these tools combined with integration points like Pinterest will contribute to Social SEO and making the corporate site the nexus for media raising overall brand awareness while encouraging social sharing.
At the same time the company added deep social analytics that allow real time measurement of simultaneous social news delivery based on individual new and content posts via the content marketing platform’s API’s into social accounts compared to search.
“SEO has always been a very nebulous practice with SEO teams often placed in siloes far from traditional marketing.” says Steven Arsenault, CEO of OneBigBroadcast.com. “SEO – or the organic search terms that more and more people arrive at your corporate web site are using has become a huge global business. Although marketing budgets are close to $100 billion annually, search or SEO budgets are expected to reach $33billion by 2016 showing the increased value in having a site visible or search friendly.
What our new analytic reports deliver is a practical glimpse into the value of SEO by comparing in real time search term activity to social news on a content entry by entry basis. For the first time marketers can ‘listen’ to what the customers are saying by tracking responses to their message delivery over all venues – people arriving to their sites because they used their smart phones or tablets to search or linked back for more information from a social post.
These are very powerful pieces of knowledge that could shape the very fabric of marketing campaigns.”
OneBigBroadcast is a cloud powered content creation and marketing platform that aligns content, integrates social, builds search visibility with modules that build strong communities. It acts as a social media automation marketing software platform that uses social media and other digital touch points to increase online visibility both to the desktop and mobile users, accent brand awareness and exponentially enhance search engine positioning. Packed with multiple layers of marketing technologies, this central console allows companies and organizations to automate social media news deliver seamlessly while internal processes federate data and actively enhance SEO activities. The platform’s best in class content management console connects with legacy platforms while seamlessly powering desktop, mobile and all other activities. Combined all these events allow companies to streamline and magnify their digital marketing efforts while collaborating on multiple levels, federating data streams for search value while measuring results in real time.
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(Posted on Mar 9, 2013 at 01:08PM by Steven Arsenault)
OneBigBroadcast has added new image display features to its all in one dashboard to give companies added value from its team blogging / social content marketing / social media integration efforts. As more and more companies focus on quality media delivery as part of their digital MEDIA strategy these tools combined with integration points like Pinterest will contribute to Social SEO and making the corporate site the nexus for media raising overall brand awareness while encouraging social sharing.At the same time the company added deep social analytics that allow real time measurement of simultaneous social news delivery based on individual new and content posts via the content marketing platform’s API’s into social accounts compared to search.
“SEO has always been a very nebulous practice with SEO teams often placed in siloes far from traditional marketing.” says Steven Arsenault, CEO of OneBigBroadcast.com. “SEO – or the organic search terms that more and more people arrive at your corporate web site are using has become a huge global business. Although marketing budgets are close to $100 billion annually, search or SEO budgets are expected to reach $33billion by 2016 showing the increased value in having a site visible or search friendly.
What our new analytic reports deliver is a practical glimpse into the value of SEO by comparing in real time search term activity to social news on a content entry by entry basis. For the first time marketers can ‘listen’ to what the customers are saying by tracking responses to their message delivery over all venues – people arriving to their sites because they used their smart phones or tablets to search or linked back for more information from a social post.
These are very powerful pieces of knowledge that could shape the very fabric of marketing campaigns.”
OneBigBroadcast is a cloud powered content creation and marketing platform that aligns content, integrates social, builds search visibility with modules that build strong communities. It acts as a social media automation marketing software platform that uses social media and other digital touch points to increase online visibility both to the desktop and mobile users, accent brand awareness and exponentially enhance search engine positioning. Packed with multiple layers of marketing technologies, this central console allows companies and organizations to automate social media news deliver seamlessly while internal processes federate data and actively enhance SEO activities. The platform’s best in class content management console connects with legacy platforms while seamlessly powering desktop, mobile and all other activities. Combined all these events allow companies to streamline and magnify their digital marketing efforts while collaborating on multiple levels, federating data streams for search value while measuring results in real time.
