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Contagious Content What People Share On Facebook And Why They Share It

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(Posted on Jul 9, 2013 at 08:09AM by William Cosgrove)

Do you have an uncontrollable desire to yell, “KABAMA-LAMA!!!” more frequently than you already do? Then you definitely need to create Facebook posts that get more shares. Because when Facebook page admins discover one of their posts has ‘gone viral’, they can’t control themselves. They yell out strange phrases. They fist bump, give themselves a high five, and show off their really bad dance moves. Hopefully they have someone in the office to share this with. Otherwise the accounting department sees it and starts looking for irregularities in the social media side of the ledger.

In this ebook, created by Marketo and social media expert Brian Carter, we’re going to teach you how to create posts that more people will want to share. The ebook includes:

  • Facebook post best practices
  • Real Facebook case studies
  • New research on how people interact on Facebook
  • Information about the marketing ecosystem on Facebook
  • Discussion of the concept of virality and whether it's truly possible on Facebook
  • Tips for creating highly sharaeable posts
  • Information on what mistakes make posts unshareable

And for the geeks out there we go into excruciating detail about the research we conducted. Download this eBook now and learn everything you need to know to create highly shareable posts for Facebook
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