What is One Big Broadcast




These days all companies are thinking digital content distribution.

Kmart’s CMO, Mark Snyder, speaking at the iMedia conference June 2010 in Miami summed it up - "Everything we do today is about content. It's about creating it, aggregating it, and curating it across all the channels and touch points."

The reality is that everyone is also faced with the challange of doing more with less. Comparing this statement to the ever changing landscape or 'must do's' on the Internet front - many people simply throw their hands in the air knowing they'll never get to all the things they should be doing.

At One Big Broadcast we provide the ‘EASY SWITCH’  to master  your online and digital broadcasting strategy in a central console cloud powered platform.


Social media is redefining marketing… and search visibility

Not too long ago a different type of media defined a traditional marketing strategy. Large media companies like newspapers, television, radio and magazines once dictated marketing. Social media and search have changed all that. People are now online more than they watch television with more people online talking and sharing thoughts, ideas and opinions. Just when we think we’ve digested that there are smart phones and tablet computers adding to the mix. Search, social and mobile are now more important than a single marketing strategy. They are a way of life.
Business and organizations need to gain control of marketing to these multi tiered touch points with less resources than they have ever had. They need a central console.  A central console that commands, controls and reports on all facets of the new desktop and mobile Internet while monitoring and delivering results. This type of platform is here today with OneBigBroadcast.

Our founders had their entrepreneurial beginnings in telecom and the foundations of mobile messaging, search and social networking. Forged with knowledge a new kind of thinking emerged. Rather than sit back and monitor all the social talk about a brand and search rankings of a company like most companies in the field are focused – deliver a platform that actively participates in the social fabric by delivering organized content – be it written or rich content like images and video from many different touch points in an organization while at the same time ‘federate’ important data and content through out the web space to attract online value in real time.

Since search engines thrive upon well organized fresh data. A central console would again align business and organizations to take part in the new socially fused world. Designed as a platform to enhance and attract search first while integrating and automating social, OneBigBroadcast provides the ability to do it all. A centrally powered cloud platform that automates all of your digital marketing, search visibility, social & mobile touch points.

What is OneBigBroadcast?

OneBigBroadcast is a cloud powered central management console. It acts as a social media automation marketing software platform that uses social media and other digital touch points to increase online visibility both to the desktop and mobile users, accent brand awareness and exponentially enhance search engine positioning. Packed with multiple layers of marketing technologies, this central console allows companies and organizations to automate social media news deliver seamlessly while internal processes federate data and actively enhance SEO activities. The platform’s best in class content management console connects with legacy platforms while seamlessly powering desktop, mobile and all other activities. Combined all these events allow companies to streamline and magnify their digital marketing efforts while collaborating on multiple levels, federating data streams for search value while measuring results in real time.

OneBigBroadcast’s platform simplifies the daunting task faced by business today by providing software in the form of a central console that simplifies content creation combined with wide ranging distribution while other programs federate data to achieve maximum visibility form search, web site management, a solid smartphone solution along with marketing tools, social media automation, search engine placement software and collaboration tools while analytics programs tell you how you are doing in real time. The end result is a socially charged highly visible web strategy that saves time and money by implementing marketing programs immediately and results in increased visibility and brand awareness.

Clients experience the power of a central management console where everything is controlled and monitored from a common easy to use effective interface. Learn more about OneBigBroadcast’s components here.

How do clients use OneBigBroadcast?

A Cloud Based Central Management Console to create, manage, attact and analyze. Create web pages, manage different engaging mobile campaigns, integrate social networks, align and attract search - then monitor the results from various analytics. Multiple teams in your diverse organization are creating their own marketing campaigns for regional reach while teams are creating content in a Facebook campaign while data is federated into a various news portals – all from the same platform. That’s a typical day with OneBigBroadcast.

Clients use OneBigBroadcast as a platform to promote their brands and attract more online revenue, from leads to booking sales. They can then exponentially duplicate their efforts as their campaigns grow or others wish to add to their efforts. Companies that want to differentiate and enhance their brand by engaging customers with unique interactive visual experiences – be it interactive games and contests on Facebook or our own GPS fused broadcast enabled image and video experiences we’ve created using our core platforms. Clients that want to engage many areas of their organization into a cohesive, organized yet powerful multi tiered broadcast message. Anyone that wants a competitive edge compared to their competition should use OneBigBroadcast. Clients that want to create content then distribute it far and wide to attract attention, traffic and search while tracking their progress in real time use OneBigBroadcast. Learn more about OneBigBroadcast components here.

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